Despite the transition to digital means of marketing and communication, exhibiting at trade shows remains a powerful tool and one of the most rewarding forms of marketing when approached with the right strategy. Today, according to statistics compiled by spingo.com, 99% of exhibitors believe that trade show marketing provides unique value that is not provided…
Does your business plan to exhibit at international trade shows this year? Trade shows provide an opportunity to grow your business in new markets and drive higher global revenues. They diversify your client base and can serve as a launching point for sustained international success. Yet, for many businesses, researching international trade shows can be…
There are hundreds of Canadian small business grants and loans that companies can apply to. There are some key strategies to keep in mind to optimize your chances of success though; for one, always consider the program’s eligibility criteria. It’s not worth applying to small business grants and loans that are not a fit for…
In today’s business climate, organizations are expected to extend credit to their customers, as it enhances purchasing power and creates opportunities that may not have been available otherwise. However, offering credit is a balancing act for most businesses, as just one late payment or customer insolvency can put stress on an organization’s cash flow and…
A major component showcased in the 2018 Federal Budget announcement, the Women Entrepreneurship Strategy (WES) is devoting nearly $2 billion to helping women grow their businesses through expertise, access to financing, and talent. This strategy is assisting the Canadian government in achieving its goal of doubling the number of majority women-owned businesses by 2025, as…
![[WEBINAR] May 16: Diversifying into New Sectors and Markets](https://www.mentorworks.ca/wp-content/uploads/2021/01/bigstock-Global-Partners-Graphic-Use-Fo-76425008.jpg)
Canadian businesses are fortunate when it comes to exporting and trade diversification, since the federal and provincial governments support a wide range of strategic projects focused on building export capacity and reaching/expanding international markets. Over the next five years, the Government of Canada has committed $1.1 billion to help Canadian companies access new international markets….
Clearcable Networks, based in Hamilton, Ontario, is a specialized telecommunications technical consulting firm. They focus on the needs of service providers by maintaining existing infrastructure, developing new business revenue streams, and driving new advancements in the global telecommunications sector. Clearcable has already expanded their business into the United States, and has recently received government funding…
Canada has a strong reputation as a valued trading partner and 2019 is posed to be a notable year for Canadian exporters. More businesses will seize the chance to grow and expand into new markets and drive higher global revenues. While there are significant opportunities available to businesses going global, such as vast marketplaces and…
NOTICE: As of August 22 2019, the CanExport program now offers up to 75% of project expenses to a maximum of $75,000 per application and is open to agricultural producers and processors. Please refer to the CanExport program page for the most recent updates. It’s been quite an eventful year for the popular CanExport funding program. Earlier in…
Entering and expanding international markets is one of the best ways that Alberta businesses can drive year-over-year growth. Yet for many small and medium-sized businesses (SMEs), the risks associated with exporting prevent exploring markets outside of Canada. Businesses can limit this risk by participating in trade shows and trade events, which tends to be one…