The Government of Canada is providing up to $274,714 in agriculture grants to help Canadian potatoes reach new international and domestic markets. The investment will allow the Canadian Horticultural Council (CHC) to promote the sale of spuds by participating in various trade shows and missions in Canada and abroad. The contribution will be provided through…
Please Note: Export Market Access is now closed and not accepting further applications. For trade show grants and other forms of export support, learn more about the CanExport program. In Canada, exporting provides a new avenue to revenue and international competitiveness. While the rewards of exporting can be immense, businesses open themselves up to a great deal…
Bio-K Plus International has been awarded up to $50,000 in export marketing grants to expand its presence within Canada and the United States. Canadian government funding will help the company participate in international trade shows and perform global marketing activities to become more competitive. The funding contribution, provided through Canada’s Agri-Marketing program, will help Bio-K…
Although Canadian exports surpassed $521 million in 2016, it was the second straight year of decline. Since peaking in 2014, fewer products are being produced in Canada and sold internationally. This has raised the attention of the Canadian federal government, who’ve begun developing new programs in support of increasing international business opportunities. CanExport is one…
Canadian businesses looking to scale their operations and grow into new export markets can access CanExport funding for marketing and sales projects. Available for startups to medium-sized businesses, CanExport supports projects such as modifications to product packaging, conducting market research, and participating in international trade shows. Businesses can receive cost-sharing support from CanExport for up…
The WaterTAP Embedded Marketing Executive Program is offering two Ontario-based businesses in the water industry the opportunity to benefit from a seasoned marketing executive with a background in the water industry for a period of six months. Successful applicants will benefit from expertise in marketing and communication strategy, technology/service commercialization and improved business development practices….
There used to be a more definitive line drawn between “Marketing” and “Branding.” For example, some have argued in the recent past that Branding defines who you are, while marketing is a term used to describe what you do. While research suggests that to a certain extent people will defend their favourite brands when they…
Growing Forward 2 has announced a new Canadian business grants program geared towards SMEs. This Federal government grants program is offered through the AgriMarketing program, under the Market Development SME Stream. The AgriMarketing Program is a five-year $341 million initiative (2013-2018). The SME stream is targeting the need for Canadian agriculture, agri-food, fish and seafood…
Real-time marketing (RTM) has forever changed the marketing and public relations landscape; giving brands the opportunity to borrow attention from trending topics of discussion on social media. Messages like the infamous Oreo tweet during the 2013 super bowl blackout, receive a great deal of attention from the public, and admiration from fellow marketer –not to…
The AgriMarketing Assurance Systems Stream focuses on the development of national assurance systems and standards that help promote food safety and security and other priority priorities. This government grants Canada program run by Agriculture and Agri-food Canada (AAFC) and offers up to $1 million per project. AgriMarketing Assurance Systems Stream: Snapshot Amount: Max contribution of…