Tourism Growth Program

Receive up to $250K in Government Funding Support.

The Tourism Growth Program supports communities, SMEs and not-for-profit (NFP) organizations in developing local tourism products and experiences. The Reginal Development Agencies are working in collaboration with provincial and territorial governments and tourism partners to ensure the program is complementary to other supports for the tourism industry, helping to diversify regional economies and contributes to Canada’s economic growth.

This intake is for new applicants only.

Funding Amount

Up to 50% to a maximum of $250K in funding support. Funding is repayable for for-profit businesses and non-repayable for not-for-profit organizations.

Eligible Applicants

Program will provide funding to: small and medium enterprises in the tourism industry; indigenous-owned businesses; not-for-profit organizations; and governments.

Eligible Activities

Eligible projects include: developing innovative tourism offerings, integrating digitization and technology to boost efficiency and competitiveness, enhancing accessibility for diverse clients, improving local tourism assets and outdoor experiences, and supporting community festivals that attract tourists year-round.

Deadline to Apply

Speak with a member of our team to learn about upcoming intake periods and deadlines.

Apply Now

Mentor Works Government Funding Application Success Rate

Apply for Funding

Give your application the best chance at approval. Mentor Works has an 86% approval rating across all Canadian funding programs.

Tourism Growth Program

Amount of Funding

Up to 50% of total eligible costs to a maximum of $250,000.
SMEs funding is normally a fully repayable, interest-free contribution.
NFPs funding is normally a non-repayable contribution.

Tourism Growth Program

Eligible Applicants

Eligible applicants include:

Incorporated SMEs operating in the tourist industry;
Indigenous-owned businesses (including Indigenous sole proprietors) or Indigenous tourism organizations;
NFP organizations (including tourism associations and economic development organizations); and
Governments (municipal/provincial/territorial and related entities).

Eligible Applicants for Canadian Government Funding

Tourism Growth Program

Eligible Activities

Tourism Business:

improving/creating new or innovative tourism offerings or products;
investing in digitization or technology integration to enhance productivity, sustainability, efficiency and/or competitiveness;
developing and delivering new products, services or experiences to increase tourism activity outside of the traditional high season or to extend services year-round; and
enhancing accessibility, creating a welcoming environment for diverse clientele.

NFP Tourism Organization:

developing/implementing long-term tourism plans, based on research and market analysis;
improving local assets, facilities, and/or planning for key active outdoor tourism experiences;
facilitating the growth of off-season tourism;
supporting the delivery of local community festivals and events that attract tourists to a destination; and
developing/increasing capacity for tourism businesses to provide inclusive tourism experiences.

Eligible Costs:

Machinery and equipment;
Project facility and infrastructure leasehold improvements;
Labour;
Professional expertise;
Marketing and outreach;
Training; or
Materials.

Eligible Expenses for Canadian Government Funding

Tourism Growth Program

Program Deadline

Projects cannot begin prior to September 17^th, 2024 and must be completed by March 31, 2026.
Application Deadline: September 17, 2024.

Speak with a member of our team to learn more.

Program Deadline for Canadian Government Funding

Apply for Government Grants with Mentor Works for Time Savings

Apply for Funding

We provide an average 95% time savings to our clients, compared to businesses that apply for funding in-house.